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If you think marketing to Gen Z is just about viral TikToks and flashy influencers, think again. This generation—born digital, socially conscious, and meme-savvy—demands authenticity, creativity, and purpose like no other. From Aerie’s unfiltered #AerieREAL revolution to Gucci’s groundbreaking Supergucci…
Video: Why Gen-Z can’t find love anymore. Gen Z isn’t just the next generation of consumers—they’re rewriting the entire playbook on how products are discovered, valued, and purchased. Did you know that over 40% of Gen Z shoppers use TikTok…
Ever wondered which clothing brands truly rule the fashion world in 2025? From the timeless luxury of Hermès and Louis Vuitton to the fast-paced trend machines like Zara and Shein, and the sustainability pioneers Patagonia and Reformation, the landscape is…
Ever wondered which brand truly rules the global stage in 2025? Is it the sleek bite of Apple’s logo, the fizzy nostalgia of Coca-Cola, or the unstoppable convenience of Amazon? We dove headfirst into the latest rankings from Kantar, Interbrand,…
Video: Top 10 most popular clothing brands in the world. Ever wondered which brands are truly ruling the global stage in 2025? From the sleek tech gadgets in your pocket to the sneakers on your feet, some names have transcended…
Ever wondered why some brands seem to speak Gen Z’s language effortlessly while others fall flat? Spoiler alert: it’s not just about flashy ads or viral TikToks. Gen Z—those digital natives born between 1997 and 2012—are the most values-driven, authenticity-craving…
